Thursday, May 12, 2011
Wednesday, May 11, 2011
The magazine I chose to write about is Juxtapoz . Juxtapoz is an Art and Culture Magazine which was created in 1994 by Robert Williams, Fausto Vitello, Craig Stecyk, and Greg Escalante. They where a group of artists and collectors that where interested in the less known but glorified underground art movement that they brought into the spotlight and focused on with this magazine.
Juxtapoz is published by High Speed Productions which is headquartered in San Francisco, California, and is the same company that publishes Thrasher Skateboard magazine. Juxtapoz is aimed at the sub counter culture community which is not looking for the typical art magazine.
Juxtapoz is a unique magazine because of its publishing content. The magazine was created with the goal of connecting the less known and viewed styles of psychedelic art, hot rod art, graffiti, street art, and illustration, to more recognized genres of art like Pop Art, recognized typography, old master painting, (typical photography) and conceptual art. Juxtapoz was founded upon the Southern California Pop Culture and shows the freedom from the conventional "established" New York art world that controlled the art industry in the 1990’s.
Juxtapoz’s early publications reflected Robert Williams’s own Kustom Kulture that showed a combination of the California "Big Daddy" Ed Roth-style pop surrealism. The graphic roots of this magazine began to evolve greatly in the early 2000's to report on and embrace many of the other emerging sub-genres of underground art that where becoming the new influences for the movement at this time.
Today, Juxtapoz is a widely accredited magazine that is the force that brought to light many less glorified art movements. It focuses on the many styles within street art and Pop Surrealism, which provoked the movement in to the alternative art genre that began to evolve very rapidly during the late 1990's and early 2000's.
One of the most notable contemporary artists to rise to fame with the help of the articles and photos in Juxtapoz was the street artist and graphic designer Shepard Fairey whose Obey Giant street art movement transformed the street art and graffiti scene. In 2008, after many sold out international art shows, Fairey gained international fame when he created the signature artwork of Barack Obama, the Hope image, during his presidential campaign. This single event signified exactly how far the underground art world had come in such a short time. Fairey was faced with a legal battle with the Associated Press over the original copyright of the photograph from which the piece was created. Fairey and the Associated Press have settled the legal issue with Fairey agreeing that he will not use another Associated Press photo in his work without first obtaining a license from the Associated Press.
Many renowned young artists received their first serious recognition in Juxtapoz, including KAWS, AUGOR, Jeff Soto, Mark Ryden, Fab 5 Freddy, Todd Schorr, Camille Rose Garcia, and Tim Biskup. One of the most noticeable things about Juxtapoz has always been that the artists gaining recognition in the magazine do not need any degree of fame or success in the art world for consideration of being covered by the publication. Good work, great imagery, and craftsmanship are any artist's ticket to this magazine.
Currently, Juxtapoz has one of the largest circulations of any art magazine in the United States. Juxtapoz competes with magazines like Hi Fructose and Flaunt which are similar magazines to Juxtapoz focusing on the sub culture and less known art styles in the world. Step and Print magazine are in my opinion very different to Juxtapoz. Print is focusing on the visual culture and design while Step magazine seems to be your typical design based magazine that focuses on designing type and advertisements. Both of these magazine seem to have a very strong graphic design bases while Juxtapoz is unique in its approach to the design and art culture and tends to focus on many other genres then just graphic arts with a strong focus on the counter culture art movement. Step and Print appear to be focusing on the skills of combining text and pictures in advertisements, magazines, or books to help young designers type and printing mostly things that just pertain to graphic design. The magazine Communication Arts is still more of a graphic based magazine that focuses on being a trade journal of visual communications for artists. the magazine’s coverage includes graphic design, advertising, photography, illustration and interactive media which seems to me to be the more similar to Juxtapoz out of the three because it features a lot of new artist and covers more of a variety of genres then the other magazines. Communication Arts seems to be more clean cut and accepted by people of all ages while Juxtapoz seems to be focused on the younger culture that is more interested in the newer and dirtier styles of advertising and art.
Juztapoz offers two different cover images for their monthly magazine, one is the newsstand version and the other is for the mail subscribers. They also have an available online subscription for people who would rather read the magazine online. I have been reading Juxtapoz for a couple of years now and I really enjoy this magazine. The articles in the magazine are very interesting and you can really learn about the various featured styles, artists, and why the artist created the pieces featured in the magazine. For being a subculture magazine that was suppose to focus on the less known street styles the articles are written as if the pieces are in a well known renown museum.
The magazine has advertising for clothing companies like Vans and Nike, art stores like blick, skate board companies like Independent, which is an American company known for their trucks. The company Independent was also created by Fausto who was also a publisher of Juxtapoz and has recently passed away. Juztapoz also advertises art supplies ranging from paint, pens, paint spray and printing paper to computer programs.
I really enjoy this magazine and would recommend it to anyone who is interested in graffiti and the up coming newer styles that the art culture is moving toward. I love this magazine and look forward to receiving it in the mail every month. I find that I read and look at the images in the magazine almost every day. The magazine is very inspiring to me and it helps me get new ideas for my artwork .
Works Cited
Beato, Greg. "Art for the Masses!" Reason Magazine. 26 May 2009. Web. 05 May 2011..
David, Collin. "Juxtapoz Illustration | Collectors’ Quest." Interactive Community and Marketplace for Collectors - CollectorsQuest.com. 03 Sept. 2008. Web. 02 May 2011.
Juxtapoz Magazine. Web. 3 May 2011.
Williams, Robert. Lowbrow Profiles. Web. 3 May 2011..
Juxtapoz is published by High Speed Productions which is headquartered in San Francisco, California, and is the same company that publishes Thrasher Skateboard magazine. Juxtapoz is aimed at the sub counter culture community which is not looking for the typical art magazine.
Juxtapoz is a unique magazine because of its publishing content. The magazine was created with the goal of connecting the less known and viewed styles of psychedelic art, hot rod art, graffiti, street art, and illustration, to more recognized genres of art like Pop Art, recognized typography, old master painting, (typical photography) and conceptual art. Juxtapoz was founded upon the Southern California Pop Culture and shows the freedom from the conventional "established" New York art world that controlled the art industry in the 1990’s.
Juxtapoz’s early publications reflected Robert Williams’s own Kustom Kulture that showed a combination of the California "Big Daddy" Ed Roth-style pop surrealism. The graphic roots of this magazine began to evolve greatly in the early 2000's to report on and embrace many of the other emerging sub-genres of underground art that where becoming the new influences for the movement at this time.
Today, Juxtapoz is a widely accredited magazine that is the force that brought to light many less glorified art movements. It focuses on the many styles within street art and Pop Surrealism, which provoked the movement in to the alternative art genre that began to evolve very rapidly during the late 1990's and early 2000's.
One of the most notable contemporary artists to rise to fame with the help of the articles and photos in Juxtapoz was the street artist and graphic designer Shepard Fairey whose Obey Giant street art movement transformed the street art and graffiti scene. In 2008, after many sold out international art shows, Fairey gained international fame when he created the signature artwork of Barack Obama, the Hope image, during his presidential campaign. This single event signified exactly how far the underground art world had come in such a short time. Fairey was faced with a legal battle with the Associated Press over the original copyright of the photograph from which the piece was created. Fairey and the Associated Press have settled the legal issue with Fairey agreeing that he will not use another Associated Press photo in his work without first obtaining a license from the Associated Press.
Many renowned young artists received their first serious recognition in Juxtapoz, including KAWS, AUGOR, Jeff Soto, Mark Ryden, Fab 5 Freddy, Todd Schorr, Camille Rose Garcia, and Tim Biskup. One of the most noticeable things about Juxtapoz has always been that the artists gaining recognition in the magazine do not need any degree of fame or success in the art world for consideration of being covered by the publication. Good work, great imagery, and craftsmanship are any artist's ticket to this magazine.
Currently, Juxtapoz has one of the largest circulations of any art magazine in the United States. Juxtapoz competes with magazines like Hi Fructose and Flaunt which are similar magazines to Juxtapoz focusing on the sub culture and less known art styles in the world. Step and Print magazine are in my opinion very different to Juxtapoz. Print is focusing on the visual culture and design while Step magazine seems to be your typical design based magazine that focuses on designing type and advertisements. Both of these magazine seem to have a very strong graphic design bases while Juxtapoz is unique in its approach to the design and art culture and tends to focus on many other genres then just graphic arts with a strong focus on the counter culture art movement. Step and Print appear to be focusing on the skills of combining text and pictures in advertisements, magazines, or books to help young designers type and printing mostly things that just pertain to graphic design. The magazine Communication Arts is still more of a graphic based magazine that focuses on being a trade journal of visual communications for artists. the magazine’s coverage includes graphic design, advertising, photography, illustration and interactive media which seems to me to be the more similar to Juxtapoz out of the three because it features a lot of new artist and covers more of a variety of genres then the other magazines. Communication Arts seems to be more clean cut and accepted by people of all ages while Juxtapoz seems to be focused on the younger culture that is more interested in the newer and dirtier styles of advertising and art.
Juztapoz offers two different cover images for their monthly magazine, one is the newsstand version and the other is for the mail subscribers. They also have an available online subscription for people who would rather read the magazine online. I have been reading Juxtapoz for a couple of years now and I really enjoy this magazine. The articles in the magazine are very interesting and you can really learn about the various featured styles, artists, and why the artist created the pieces featured in the magazine. For being a subculture magazine that was suppose to focus on the less known street styles the articles are written as if the pieces are in a well known renown museum.
The magazine has advertising for clothing companies like Vans and Nike, art stores like blick, skate board companies like Independent, which is an American company known for their trucks. The company Independent was also created by Fausto who was also a publisher of Juxtapoz and has recently passed away. Juztapoz also advertises art supplies ranging from paint, pens, paint spray and printing paper to computer programs.
I really enjoy this magazine and would recommend it to anyone who is interested in graffiti and the up coming newer styles that the art culture is moving toward. I love this magazine and look forward to receiving it in the mail every month. I find that I read and look at the images in the magazine almost every day. The magazine is very inspiring to me and it helps me get new ideas for my artwork .
Works Cited
Beato, Greg. "Art for the Masses!" Reason Magazine. 26 May 2009. Web. 05 May 2011.
David, Collin. "Juxtapoz Illustration | Collectors’ Quest." Interactive Community and Marketplace for Collectors - CollectorsQuest.com. 03 Sept. 2008. Web. 02 May 2011.
Juxtapoz Magazine. Web. 3 May 2011.
Williams, Robert. Lowbrow Profiles. Web. 3 May 2011.
Friday, May 6, 2011
Friday, April 22, 2011
Tuesday, April 19, 2011
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